Ismael Guimarais
I'm an advertiser who believes in the power of ideas to change the world. I make songs, I love thinking about politics, culture, and above all, God.
Cuban in Mexico. Creative director, musician, thinker.
The short story
I was born in Cuba and grew up surrounded by books, music, and endless conversations about the meaning of life. I studied arts and dedicated myself to advertising: first on the island, then around the world.
I've worked with brands in Cuba, Switzerland, Florida, Texas, and Mexico. From fintech startups to dental clinics. From home automation platforms to film production. The common thread: well-executed ideas change realities.
What I do here
This site gathers everything I produce and think about. Articles on marketing and artificial intelligence. Theological reflections unafraid of uncomfortable questions. Political and cultural analysis from someone who lived through real socialism. Songs that are honest chronicles. And a portfolio of professional projects that tell what I can do better than I ever could.
YouTube
On my YouTube channel, I analyze music, philosophy, history, and culture. What started as reactions to Canserbero is transforming into a space for cultural analysis with a Christian underpinning. Over 4,700 subscribers and growing.
Faith
Christian. Not the kind who avoids hard questions — the kind who seeks them. I've spent years studying theology on my own with one simple principle: follow the textual evidence wherever it leads, even if it destroys my current position.
What I believe
"Only the knowable and evaluable matters. If something is impossible to know by any means — empirical, logical, inferential — the question lacks practical utility."
Find me
My content is free and always will be. If you want to support this project:
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